Video Script Package for Reels and Shorts

Added Jul 2026 3 design docs

Short-form vertical video is where Indian attention actually lives, and small brands know it: a phone, natural light and a good idea can outperform an ad budget. What most of them lack is writing. Videos get shot on impulse, open with a slow pan, and lose the viewer before the first word lands, because nobody wrote a hook, a beat structure or an on-screen text plan. Social teams and agencies now hire specifically for this craft, and the ability to write a script an editor can shoot without asking questions is a rare, checkable skill.

The intern joins Second Innings, a fictional Hyderabad-based thrift and upcycled clothing label, as its first short-form writer. The work starts with a format audit of fifteen public reels and shorts logged in google-sheets, then moves into four content pillars, a bank of thirty tagged hooks, and twelve shoot-ready scripts written in google-docs in a two-column visual-and-audio format, each with a second-by-second beat map, sound-off on-screen text, props and a specific call to action. Twelve vertical cover frames are designed in canva, captions and hashtag sets are written for each video, and a four-week posting calendar sequences the twelve posts, with instagram used purely as research for formats and frame safe zones.

By the end, the intern can write for muted, three-second-attention viewing, structure a video by beats rather than by paragraphs, and hand production teams briefs that are genuinely shootable. It is portfolio evidence of the exact workflow social media teams, creator studios and D2C marketing teams run every week, and twelve finished scripts plus an audit sheet demonstrate far more hireability than a folder of essays.

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