Podcast Season Plan and Pilot Script
India is now one of the largest podcast audiences in the world, and brands have noticed: a show is the cheapest way for a startup to own a direct line to its audience without paying for every impression. But most branded podcasts die after three episodes because nobody planned a season, defined a format, or wrote a script that sounds like a person instead of a press release. Writing for the ear is a distinct craft, and teams that produce shows actively look for writers who have done it.
The intern becomes the founding writer for First Salary, a podcast by PrepNest, a fictional Delhi-based career-prep startup that helps first-generation graduates land their first job. Working in google-docs, the intern defines the show's format and two listener personas, architects a complete 10-episode season with titles, loglines and segment outlines, and writes the pilot episode script in full, around 2,500 words with a cold open, host segments, a fictional sponsor read and an outro. Episode briefs and the guest wishlist live in a notion workspace, while the show's cover art and episode tiles are designed in canva so the whole package looks launch-ready.
By the end, the intern can plan serialised content, structure audio narrative, and format scripts the way real production teams do, with speaker tags, timings and sound cues. It is portfolio proof of long-form planning plus conversational writing, a combination that podcast studios, edtech content teams and brand media houses hire for, and it stands out sharply next to the usual resume filled with only essays and reports.
Related projects
You might also like